9 Steps to Successfully Pitch Technology to your Board, Part 1
It’s a challenge women managers and entrepreneurs face frequently. A technology investment becomes imperative to solve a serious business challenge: Launch a new product to generate additional revenue...
View Article9 Steps to Successfully Pitch Technology to your Board, Part 2
In Part 1 of this blog, we discussed the actions you should take prior to a meeting with the board of directors. These included: Defining your objective, so you understand why this technology is...
View ArticleSeven Traits of the Ideal Board Member
At the Springboard Enterprises Health Innovation Hub Bootcamp session in Washington DC in May, the topic of board members came up–do I need a board at this stage of my company’s development, what do I...
View ArticleHow to Start an Online Business That Will Scale
In 2010, I launched IntelligenceBank, which is now a global, multi-million dollar company that provides SaaS solutions for managing various business processes. When I first launched IntelligenceBank,...
View ArticleThree Sure-Fire Ways to Nail Customer Engagement
If you, like me, are a fan of the long-running CBS-TV reality show, “Undercover Boss,” you watch with particular interest when a wig-and-makeup-clad CEO is compelled to interact directly with the...
View ArticleArt of [Startup] War: 3 Ways to Master Bootstrapping
So you want to launch a startup? Because most of us don’t have a ton of cash on hand or ready access to cash, beginning a startup means bootstrapping for 6-12 months until you finish fundraising or...
View Article5 Essential Elements of Omnichannel Marketing
There was a time, not too long ago, when the concept of “curation” applied to collections at museums. Today, lots of marketers talk about “curated content”. Not because we have a passel of Picassos to...
View ArticlePart I: Doing Due Diligence to Find the Right Investor
There has been much written and discussed about the due diligence process investors conduct on the companies for which they are considering an investment. Someone once described this process as...
View ArticlePart 2: 10 Questions Every Start-Up CEO Must Ask Potential Investors
The second in a series of two posts for start-up CEOs In our first article about potential investors in your business, we shared how to initiate an investor search. We focused on the first steps and...
View ArticleFive Tips for the Mission-Driven Entrepreneur
I’ve always been a mission-driven entrepreneur. When I was 12 years old I started a business called “Addie’s Apple Pies” to raise money for a class trip to Spain. It lasted until my father, who was...
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